Post Engagement basically means likes and comments but could further result to follow and repost if people really enjoyed your content. But first they will have to see it before engaging with it otherwise you will only be wasting your time. So that is why timing is key on Instagram.
Different contents for different timing.
Educative or Informative post
Whatever your business is about, whether buying & selling or you offer services like myself, you can always find informative contents and educate people on IG about it, just like I'm doing now.
Time: This kind of content should be posted on a work day (Mon-Fri) in the morning, either very early, 5-5:30am because they just finished their morning devotion and would want to look at their phone a little before preparing for work, some don't even say their morning devotion before grabbing their phone or 7-8:30am because most people will either be on their way to work or just got to their office and would want to spend some time on their phone before starting off to work.
Entertaining or Social Content
This kind of content sell well on IG, that's why most dancers/comedians/news bloggers have a lot of followers. If you are in this niche, you wouldn't need to work that hard to get followers because people will just freely repost your content, market you and more people will follow you. But even if this is not your niche, you can still repost something entertaining, it will attract more followers for you but make sure you only post it when it's still very fresh, like posted 1-15mins ago so many people haven't seen it because if you post content after they have gone viral, they will backfire on you, meaning, many people will unfollow you.
Time: Entertaining or Social content should be posted in the evening. Either 4-4:30pm or 6-7:30pm.
To be updated...
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Awesome!🤩 Thanks for your comment! TIQS❤️